Monday, March 30, 2009

Detroit Free Press Launches Digitalfreepress.com

Freep.com delivers Detroit news

Detroit Free Press

Detroit Free Press

As newspapers continue to struggle with the bottom line, some organizations have finally come up with a new business plan. The Detroit Free Press and the Detroit News are changing to a hybrid approach to getting the news out.

Shrinking yet growing

Both newspapers are going to shrink a bit, meaning they will have fewer pages. The Detroit Free Press is heavily marketing freep.com and digitalfreepress.com, which are online sources of the newspaper’s content. Readers will be able to read and see the newspaper online every day instead of getting it delivered to their homes.

Why two sites?

The Detroit Free Press has two web sites because it is sharing news in two different formats. Freep.com is more like a traditional web site that most newspapers have. Digitalfreepress.com is a digital replica of the printed newspaper. Right now the sites are open to the public for free. However, if you don’t have any extra cash you might need to get a payday loan to view it in the future, when the Free Press will start charging for it.

Other changes

Both newspapers are also cut back home delivery to only three days a week. The Detroit News and the Detroit Free Press will only be delivered to homes on Thursday, Friday and Sunday. ... click here to read the rest of the article titled "Detroit Free Press Launches Digitalfreepress.com"

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