Monday, April 12, 2010

Is a scam? claims to do something very simple: aggregate all the publicly available information about a person and sell it to anybody who is willing to pay with paydayloans or otherwise. Many are asking if it’s a scam, or if Spokeo really does offer a legitimate service. The answer is some of column A, some of column B. “ is a scam” isn’t entirely true, but the functionality of Spokeo isn’t necessarily entirely legitimate.

What claims to do

The basic service of is aggregating social networking data. Any info considered public on Facebook, Twitter, LinkedIn, Ning, Netflix, Flickr, or any other network is aggregated using the search. The aggregator matches the info it gathers with an e-mail address. then sells the information it aggregates to anybody who gets nofaxing payday loans or any other financing to pay for the details. scam? scam may be a better name for the website, according to some allegations. Within the privacy policy, claims to only gather publicly available info. Independent tests by and some other news websites have found the opt-out process could be a bit questionable. scam whistle-blowers also claim that scam billing processes are of concern. The response of to scam allegations is that business heads are “just launching a new version of Spokeo and are reviewing policies and algorithms”.

Keeping social networking information safe from Spokeo

The spookiest thing about, scam or not, is that it aggregates information on the internet you may or might not want shared. The information you chose to share with social networks is more important than who aggregates it. Set all the privacy settings on your social networks to levels you are comfortable with. Removing your info from does not remove it from the original websites. Protecting your online reputation is very important – if is a scam or not.


Pandia Search Engine News blog

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